The Power of Storytelling Share this page:

The written word invites all of our senses to engage, and when they do, we find ourselves transported to another place in time, able to do things like: taste the salt air as we walk along the shoreline at sunset, feel the silky smoothness of satin sheets against our skin as we slink into bed, listen to the sound of our own heart beating its way through our chest when excitement grows, or even glimpse the light of our beloved’s soul in their eyes as our gaze aligns momentarily.

Powerful imagery comes alive in our mind’s eye … all because of carefully arranged letters.

Beautiful, yes? Words have energy. And feelings. And, they allow us to connect. Deeply.

Your life’s stories also have incredible power. The lessons you’ve learned are tremendous teaching moments that, when shared with the world, can cause endless ripples of inspiration, much like those of a smooth stone that is skillfully skimmed across the surface of a placid lake.

But, you have to be willing to share and able to do it in such a way that you can tie the story back to your intended message or lesson. And, to really pull your audience in, you need to be able to make an emotional connection. (Which is as easy and difficult as being totally authentic and a little vulnerable).

For those with important messages and businesses in the online world, it’s especially vital to harness the power of storytelling. It can seem really difficult to be heard amongst all of the noise out there. To stand out, your ‘know, like, and trust’ factor needs to be in full effect. And the best way to do that?? Storytelling!!